Sector Research
Sector research is crucial for knowing and understanding the unique characteristics of different target industries, which can vary radically from industry to industry and based on your recruitment goals. For example:
- Is your target audience regional, national, or international?
- What size company is the best fit for your attraction and recruitment efforts?
- Where are there gaps in your supply chain, and what companies would be good candidates to fill them.
- Based on their respective characteristics, what is the best way to screen prospective companies?
- What are the best methods for reaching your prospects—specific trade shows, publications, direct contact, others?
Ady Voltedge Sector Research will provide a rich understanding of your potential markets, and combined with Ady Voltedge marketing expertise, enable you to develop a system for identifying and prioritizing prospects within those markets, as well as determining the best ways to reach them.
Contact us today to find more info on our approach to economic development marketing.
Call Janet Ady at 608.663.9218 or email: jady@adyvoltedge.com
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